An outsourced marketing team that plans and does the work
When your marketing depends on a busy founder and a few freelancers, an outsourced marketing team can take it over. Ours plans each quarter with you, creates the content and campaigns, keeps your website and SEO up to date and reports to you every month.
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What you hand over to our marketing team
An outsourced marketing team is a group of specialists outside your company who plan and carry out your marketing. Ours works from a quarterly plan agreed with you, and the people who write your content also look after your website and SEO. The plans, templates and reports stay with your company.
Who an outsourced marketing team is for
This suits companies that need steady marketing but aren't ready to build a marketing department, and small in-house teams that need a plan and extra hands. It works best when your website or online store already does its job, because the team builds on it. Ads only come in as a follow-on to a website or SEO project.
What you get from our marketing team
It starts with a quarterly plan that you sign off. From there the team creates and publishes the work and keeps your site current, and the monthly report shows what was done and what comes next.
- Quarterly plan
- A plan for the next three months with the goals, the campaigns and the content behind them, which you approve before work starts.
- Content
- We write and design the content the plan calls for, in your brand voice, in Dutch, English or Turkish.
- Campaigns
- Campaigns around your launches and busy seasons, planned with you and run by the team.
- SEO and site updates
- Your website stays current, and the work on getting you found in Google and in AI answers carries on.
- Monthly report
- A report on what we did and what comes next, so you can judge the work while it is happening.
- What stays with you
- Plans, templates, reports and content stay with your company if you stop working with us.
- Ads as a follow-on
- We build ad campaigns only as a follow-on to a website or SEO project, and always as a draft first, so nothing goes live without your approval.
How we run your marketing from month to month
Each quarter opens with an agreed plan and each month closes with a report, so you can follow the work as it happens. The team that writes your content is the same team that changes your landing pages. We don't have a published case study for this service yet, so you won't find results here.
How we plan and report your marketing
We start with an audit of your current marketing, your website and the numbers you already have. That audit becomes the first quarterly plan, our blueprint, and you approve it before any work starts. After that the team works in a monthly rhythm, creating and publishing the work, reporting on it and taking what we learn into the next plan.
- Kick-off and audit
- Blueprint
- First cycle
- Steady rhythmOngoing
We work in quarters, with a new plan at the start of each quarter and a report every month.
What our outsourced marketing team takes on
Our outsourced marketing team owns the whole plan, so your marketing no longer depends on whoever has time that week. One group of people writes the quarterly plan with you, makes sure the content and campaigns in it get done and keeps your website and SEO current along the way.
That matters most in companies where marketing keeps stopping. The work often pauses as soon as the founder gets busy with something else, because nobody else knows what was planned. A dedicated marketing team keeps it going from one month to the next, and you don't have to chase anyone for the next step.
Hault also builds brands, websites, online stores and the automations that run them. If the plan needs a new landing page or a different report, the same team can build it, and you don't wait for a web agency to find time for you.
What a quarter with us looks like
Each quarter starts with a plan you approve, so nothing in the monthly report comes as a surprise. The plan sets the goals and the campaigns, together with the content and site updates that support them.
The first quarter begins with a kick-off and an audit of your current marketing, your website and the numbers you already have. During each quarter we create and publish the work and adjust it to what we measure, and every month you get a report on what was done and what comes next.
Over time we automate parts of the routine. With live reporting from Search Console, GA4 and Merchant Center, for example, the monthly report no longer depends on someone copying numbers into a spreadsheet.
Working next to your own marketing person
If someone in your company already leads marketing, we work from their direction instead of starting a second plan. They decide what matters this quarter, and our team adds the hands for content, campaigns, SEO and changes to the site.
If nobody leads marketing yet, we write the quarterly plan together with you and agree on it before the work starts. Either way you approve the plan, and you can see in each report what was done with it.
Why ads come after the website and SEO work
We set up ads only once a website or SEO project has laid the groundwork, and you see every campaign as a draft before it runs. With ads you pay for every visit, so the page people land on and the search basics behind it need to work before money goes into traffic.
Working in this order means the ad budget goes to pages that can turn a visit into a request or an order. Until then the team puts its time into content and SEO, and that work stays on your site after a campaign has ended.
Outsourced team, fractional CMO or a new hire
A fractional CMO plans and steers but still needs people to do the work. A new hire knows your company from the inside, although one person then has to cover everything. An outsourced marketing team brings the plan and the people who carry it out together.
| Option | What you get | Fits when |
|---|---|---|
| Fractional CMO | A part-time marketing lead who sets the strategy and guides others | You already have people or agencies doing the work |
| New in-house hire | One person who knows your company from the inside | The work fits one role and you can manage and train that person |
| Outsourced marketing team | A quarterly plan, the team that carries it out and a monthly report | You need planning and hands without building a department |
You don't have to choose for good. If you hire someone later, the plans, templates and reports we made stay with you, and your new marketer can pick up where we left off.
What an outsourced marketing team costs
What it costs depends on what we do for you each month. That means how much content and how many campaigns we make, in how many languages and channels, and whether SEO and site updates are part of it. Every project gets its own proposal. After a 30-minute intro call, you'll receive a proposal with the scope, timeline and price.
Frequently asked questions
How much do fractional CMOs charge?
Most fractional CMOs charge a monthly fee or a day rate, so the price depends on how much senior time you need and for how long. We don't offer a fractional CMO on its own, because our marketing team combines the planning with the people who do the work. Every project gets its own proposal. After a 30-minute intro call, you'll receive a proposal with the scope, timeline and price.
What are the responsibilities of a fractional CMO?
A fractional CMO is a part-time marketing lead. They usually set the strategy, decide on budget and channels and steer the people or agencies who do the work, while reporting to the founders or the board. With our marketing team the quarterly plan covers that planning side, and the same team then writes the content, runs the campaigns and reports back to you.
What does an outsourced marketing team do?
It takes over the day-to-day marketing that nobody in your company has time for, such as the plan, the content, the campaigns and the monthly report. Because Hault also builds websites, online stores and the automations that run them, a new landing page or a change to your site doesn't have to wait for another agency. You deal with one team for all of it.
Will we lose control of our marketing?
No. You approve the quarterly plan before any work starts, and every ad campaign stays a draft until you say yes. The monthly report shows what was done and what comes next, and you talk to the same people each time. If someone in your company already leads marketing, we work from their direction instead of writing a second plan.
Do you run ads as part of the marketing team?
Yes, once the groundwork is in place. We build ad campaigns only as a follow-on to a website or SEO project, and always as a draft first. With ads you pay for every visit, so the page people land on has to work before money goes into traffic. Until then the team spends its time on content and SEO.
What happens if we stop working with you?
The plans, templates, reports and the content we made for you stay with your company. A new hire or another agency can pick up the work where we left off instead of starting from zero. We set the work up that way from the first quarter, because marketing that only lives inside an agency is hard to hand over.